HI THERE,

I’m Bia Alvarez

And back in 2017, I was in your shoes. I was a new wellness entrepreneur myself (a health coach) in need of a brand and website design. And being part of the wellness industry, I quickly realized other wellpreneurs also needed an experienced designer to help bring their design dreams to life. That’s when I combined my design degree and my health coaching certification to create Tryz Studio and develop design solutions for your unique wellness business needs.

The road that led me here

In 2015, I graduated RIT with my BFA in design. In 2016, I was the regional manager for the largest juice company in Miami at the time. In 2017, I received my health coaching certification from the Institute for Integrative Nutrition and started my own coaching business.

Creating my own path

Mid 2018, I merged my design and health passions to create Triz Studio (then known as Bia Alvarez Design). It was as if the light bulb finally went off and I found my purpose.

The journey forward

Since 2018, I have worked with numerous wellness entrepreneurs (ex: health and life coaches, yoga teachers, acupuncturists, massage therapists, reiki healers, taroh card readers, to name a few) and completed over 100+ successful projects. And I can't wait to serve you too!

Let’s Connect

THE STORY BEHIND THE STUDIO

How a designer became a health coach and started a design studio for wellness entrepreneurs

Hi, I’m Bia Alvarez and in June 2018 I launched Tryz Studio (then called Bia Alvarez Design Studio). At that time, I was three years out of graduating from Rochester Institute of Technology with my bachelor’s in design, and a recent graduate from the Institute of Integrated Nutrition with my health coaching certification.

Now how did a designer end up becoming a health coach? In my second year of college, I went plant-based which completely shifted my look at life and what my professional future would look like.

I was no longer interested in joining a design studio upon graduation because I felt called to use what I learned about nutrition through my own personal studies to help others (which felt cheesy to say at the time and I had no idea what it meant).

Once I graduated from college, I returned home and started selling homemade raw vegan treats at the local farmers market. A few months later, I started working at Jugo Fresh: a well-known juice and smoothies shop in Miami. Within a year of being hired, I was promoted twice and became a regional manager for the company – helping them expand their stores across South Florida.

While working at Jugo Fresh I heard of the Institute of Integrated Nutrition. Shortly after, I signed up for their certification program. A year later, I had my coaching certification on hand and I left my job to start my own health coaching practice.

It didn’t take long for me to realize that I was having more fun designing the branding and website for my coaching practice than actually coaching my clients. So after meeting another health coach in Miami who asked me to design her website, I decided to make a pivot:

My path wasn’t to be a health coach, but rather to start a design studio that would serve other coaches and wellness entrepreneurs by providing them with excellent design solutions for their business needs.

So in June 2018, I launched this design studio and I have been serving the wellness business community with my designs ever since.